About us

Draethen Solutions is an innovative consulting firm that uses powerful improvement approaches to increase sales, profit and value.

We have a track record of achieving significant and measurable bottom-line results over twenty years, in a wide variety of industries across the world.

Meet the team

Director - Alex Dinham BSc (Hons) MBA

Alex Dinham is a successful, motivated and entrepreneurial consultant and business investor. He owns and runs Draethen Solutions, an innovative consultancy dedicated to helping its clients achieve significant bottom-line results.

For twenty years, he has focused his consulting work on helping clients gain significant performance improvements in complex manufacturing, supply chain and project-based organisations. His work has been conducted with leadership teams - C-Suite / Director level - ‘hands on’, helping them to address the challenging issues that prevent them and their teams from delivering their objectives.

In addition to being the founder and owner of Draethen Solutions, Alex is also a co-founder and a director at JAC Audio, an innovative professional audio company that is preparing the launch of its first products. He is also actively pursuing acquisitions and/or buy-in opportunities in the UK-based SME manufacturing/engineering sector - for more information click here.

Alex is an expert in the Theory of Constraints, having worked for Dr. Eliyahu M Goldratt at the Avraham Y.  Goldratt Institute and Goldratt Consulting (where he led two Viable Vision projects for Dr Goldratt, one in the UK and one in China), and the methodology heavily influences his work. He has considerable experience of leading executive leadership development programmes and has a particular interest in how leadership practice and organisation improvement methodology can be combined to create powerful solutions. His work has taken him across the globe with extensive experience in North America, China, Australia and throughout Europe.

Alex gained a BSc (Hons) in Politics at the University of Plymouth and an Executive MBA at Ashridge. He is an Adjunct at Ashridge Executive Education, part of Hult International Business School, and was previously a visiting lecturer at Nottingham Trent University. For more information on Alex's experience in healthcare click here. If you would like to contact Alex, please click here.

Associate Managing Consultant - John Murphy B.Eng. C.Eng. FIET

John Murphy is a Non-Executive Director, business owner and business investor whose focus and motivation is to guide selected companies to realise substantial improvements in business results for the benefit of all stakeholders. John’s association with Alex Dinham spans 20 years, initially as a client and more recently as a business partner and co-founder of JAC Audio.

During a 30+ year career in industry John has held senior executive and board level positions in Engineering, Strategic Planning, Marketing, Operations and General Management, where his ‘hands-on’ work with leadership teams has addressed challenging issues that previously prevented the achievement of ambitious business objectives. His recent activities include:


  • Non-Executive Director supporting a small manufacturing group, acting as executive sponsor and mentor to teams working on business process improvements in Marketing, Sales, Operations and Supply Chain.
  • Co-founder of a product manufacturing company working in the field of professional audio sound reinforcement
  • As VP in a large multinational manufacturing business, appointed Executive sponsor to bring new focus and direction to a manufacturing transformation programme struggling to improve delivery and inventory performance.

John is a Chartered Engineer, Fellow of the Institution of Engineering and Technology (IET) and a Practitioner Member of Theory of Constraints International Certification Organisation (TOCICO), certified in Operations Management, Project Management and Thinking Process. If you would like to contact John, please click here.

“John is a highly organised, logical, thoughtful leader with a great capacity to steer and develop a Board's direction. He's particularly skilled at helping a Board going through difficult decision making to find the right way forward. A huge benefit to any organisation and enjoyable to work with."
NP, Vice President Human Resources

“John is a highly capable executive with broad management experience and a record of successful project execution. He communicates well at all levels and has successfully developed and led teams in various disciplines. He is a creative and strategic thinker who can also implement plans to completion."
JG, Exec Vice President & CFO (retired)

“I worked with John for many years in several disciplines, first as a report, then as a peer and finally having the pleasure of managing him. He has always shown his intelligence, knowledge and experience through a methodical process-oriented way of achieving the objectives. He is insightful, analytical, logical, creative, pragmatic and results oriented. Thanks for all the years of success!”
EV, President

“John is a Senior Exec with success in Marketing, Operations, Engineering & GM. Personable, strong in strategy development & conflict management; I greatly valued his probing insightful advice as Exec Sponsor of an enterprise change program I directed. I encourage any business to engage with John."
GW, Vice President Technology

Our previous clients include